Big Brother Big Business For 3

Big Brother LogoThis story reads a bit like an ad for 3, but there are some interesting stats hidden at the bottom…”In the first month of this year’s program, 3 customers accessed the Big Brother service more than a million times“. That’s an impressive number, but considering the service is a subscription one ($5 a month) it would also be good to know how many people had signed up.
Some stats:

  • Viewers have accessed live cams for a total of 3049 days all up, which equates to more than eight years.
  • In Australia’s first-ever celebrity live chat over the mobile, 3’s customers bombarded Michael with more than 1000 questions.
  • Peak live cam usage on BB on 3 occurs during and immediately after live TV programming.

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