CTAM Wire: Day One

News coming out of the cable show CTAM in Philly:

VOD: Industry Needs Consensus Models: An industry-standard model has to be developed in order to maximize the message to consumers, or cable industry will lose position to satellite TV, said panelists.

Ad Exec Chastises Cable ‘Operators’: Cable operators love to define themselves through the advanced technology they’ve deployed, but their images are still being tarnished by a failure to get the basics down correctly, said Shelly Lazarus, CEO of ad agency Ogilvy & Mayer.

Steve Case finds Lime twist in Wisdom: Steve Case’s Revolution announced plans to rebrand and relaunch the Wisdom cable channel as the keystone of a multiplatform media play including radio, Internet, wireless and DVD.

Our CTAM Summit coverage is sponsored by Maven Networks’ IP VOD Broadband Delivered Video Solution.

Comments have been disabled for this post