Indiantelevision.com:
An interview with Frank Brown, President of MTV Networks Asia Pacific. He was in India recently; one of the aims of his visit was to find a successor to Alex Kuruvilla, who quit MTV Networks India as CEO.
A sample question: As far as acquisition goes, what are the areas you are looking at?
We are interested in radio, print, production facilities and digital media – anything that would have a strategic fit with our vision. We are also interested in the local language TV channels, both for MTV as well as for Nick. We plan to have at least 2-3 acquisitions over the next three years. We are even open to joint ventures and not necessarily total buyouts.
Another one: Are you eyeing exploitation of content on mobile devices?
The next phase of our development is to launch digital new media business. The boom has already happened in Japan and Korea. It is happening right now in China and next up will be India for the digital boom of mobile content. We are probably in a better position than other companies to benefit from that boom as we have two brands in MTV and Nick that are targeted directly at the young consumers.
Related:
MTV India To Go Digital And Interactive
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