CBS News scored high on the zeitgeist meter, with a prominent front-page plug in USA Today and a leading role in a massive (in USAT terms) take-out on the broadband-video big picture. David Lieberman covers lots of ground — much of it familiar to our readers but significant because it brings it to the broad consumer audience and does so on the front of the Life section, not in the Money pages. No gushing; pretty pragmatic and still framed as a question instead of a statement with the headline “Can the future of TV be seen on the Web?” Laden with quotes from lots of names you’d recognize. My favorite factoid: “There are already 10 million more broadband homes than satellite subscribers.”
– Jon Klein, president, CNN/US (formerly of The FeedRoom): “There’s going to be television out the wazoo. It’ll be pausable, searchable, with all the customizable on-demand advantages of the Internet. It’s a future that’s not very far away.”
– Stephen Burke COO, Comcast: Web video watchers ‘want short, five-minute clips that are educational or entertaining. … We don’t see any sign that it will be a threat to our core cable business.” Even so, as Lieberman points out, cable operators make sure content contracts exclude internet simulcasting.
Also a sidebar on the CBS News announcement.
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