Hathway To Push Digital, Broadband Services

Indiantelevision.com: Digital cable. Unique content channels. Broadband. These are the services Hathway Cable & Datacom will push forward to achieve growth, says its chief executive officer K Jayaraman.
There is a sense of urgency in Hathway to pursue this integrated revenue model as competition is lurking on the horizon from direct-to-home (DTH) and telecom operators who are planning entry into triple play service. The company has invested over Rs 1.5 billion ($33.33 million) for the past two years to upgrade its cable network for offering digital and broadband services.
Hathway has rolled out digital services in four cities – Chennai, Mumbai, Delhi and Pune. The next destination is Bangalore, scheduled for launch later this month. Hathway plans to expand to Punjab, Hyderabad and Nashik in the second phase for which it will use the Motorola DWDM (Dense Wave Division Multiplexers) technology as the transport carrier solution. It has already used this technology for offering digital services in Pune, by having an underground fibre linkup from Mumbai. For the northern market, the digital headend will be in Delhi while Bangalore will service the southern language states and the western region will be connected from Mumbai as the hub. The DWDM technology will enable digital television channels to be carried with Internet Protocol (IP) interface. Hathway is also planning to increase its channel offerings for its digital subscribers from 115 to 140 soon.

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