Indiatimes And Singapore's Mobile 365 Join Hands For India Feed On SMS

Yahoo! (Release): Singapore mobile subscribers can now stay up-to-date with news feeds from India’s premier media outlets — The Times of India and The Economic Times — catch the “Bollywood fever” and be exposed to a wide array of entertaining mobile content, all via SMS.
Indiatimes, the flagship brand of Times Internet Ltd, the digital venture of India’s largest media house — Bennett Coleman and Co. Ltd, formed a strategic alliance with Mobile 365 — the global leader of mobile messaging services — to offer premium short message services to mobile subscribers in Singapore, which was launched today.
By texting to ‘79888,’ mobile subscribers in Singapore — regardless of their operator — will have access to premium SMS services such as downloads of Java or SMS games, ring tones, logos, wallpapers of favorite Bollywood and cricket stars, and picture messages.

Comments have been disabled for this post