Lions Gate Entertainment is the premier independent producer and distributor of motion pictures, home entertainment, family entertainment, television programming and video-on-demand content. Its prestigious and prolific library of approximately 8,000 titles is one of the largest in the entertainment industry. The Lions Gate brand name is synonymous with original, daring, quality entertainment in markets around the world.
The Lions Gate Digital Media department is a pioneer in the online space winning Macromedia site of the days, Clio awards and various online advertising awards. Lions Gate Films releases on average 20 films per year. Recent Lions Gate theatrical release successes include “Crash”, “Diary of a Mad Black Woman”, “Fahrenheit 9/11″, “SAW” and “Open Water.”
Senior Manager, Lions Gate Films Digital Marketing
Manage and coordinate theatrical media buys, websites, viral interactive promotions, production and distribution of exclusive clips, internal calendaring and reporting.
Job requires a strong creative background in online entertainment, media/advertising and film, with outstanding multi-tasking skills. College degree required, MBA preferred.
Duties:
- Coordinate the digital media department in all day-to-day responsibilities to ensure that theatrical releases are marketed and have a strong presence online.
- Work closely with agencies for media buys: managing agency relationships, generating reports, and analyzing media proposals
- Ability to produce exclusive clips/content for prominent online placement; manage purchasing and budgets for marketing materials
- Create and edit online theatrical marketing plans and viral initiatives
- Manage online contests, promotions and strategic partnerships
- Distribute daily and weekly reports for all titles including marketing strategy, traffic, and campaign milestones
- Work with internal design team to maintain the corporate website, home entertainment and television titles
- Hire and supervise external vendors/designers
- Report to Vice President, Digital Media and work with senior Marketing/Publicity execs.
Contact: Please send cover letter (in email) + resume (as .doc) – LGEdigital@lgf.com – no phone calls please
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