Bertelesmann Moves Ahead With New P2P Approach

As you read here in March, Bertelsmann’s failure with Napster hasn’t stopped the company from looking at other P2P options. This month, or possibly later this summer, the German media megacorp’s Arvato subsidiary plans to launch GNAB, a new P2P platform “that combines centralized and decentralized downloads. Avarto is pitching the new media distribution platform as a promotional service, among other uses. Mark Fritz has more details at EContent.
Related: Intel, Bertelsmann Team Up for Online Media Venture

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