Sports broadcaster TWI Interactive and m-Qube have joined forces to launch WAP sites to sell mobile content based on Venus Williams and Serena Williams. Both sites offer a variety of content from the sisters, including polyphonic and master ringtones along with screen graphics and wallpapers. “Fans simply have to enter their cell phone number and their carrier, and the ringtones and graphics will be delivered to their phone and billed directly on their phone bill. Additional content including text messaging programs, voice tones and games will be added in the coming months.”
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