MLBAM, Cox, Padres Agree On Live Online Game Video


Cox Communications high-speed subs can sign up for discounted monthly subscriptions to All-Access and — a first for MLBAM — live in-market streaming of San Diego Padres games with no local blackout limits. The exclusive offer on Padres.TV is similar to the one MLBAM announced, then withdrew, that would have allowed live streaming of the Washington Nationals in market. That was a direct offer from MLBAM to anyone in the area. This time, MLBAM is going through a cable operator to sell the package and doing it with the team, avoiding a lot of potential problems. All-Access will be $14.95 monthly instead of the regular $19.95.
Look for more of these announcements as MLBAM irons out the wrinkles in various markets; the advanced media arm of MLB already owns most, if not all, of the “team”.tv domains.

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