The rollout of more attractive media services limited to specific DRMs, devices, etc. could be spuring more demand for consumer rights when it comes to DRM. Why shouldn’t I be able to move music between each of my portable/mobile devices? Why should I have to buy a new MP3 player instead of being able to use my Toshiba PDA if I want to listen to the music I pay for from Yahoo, Real or Napster? Why can’t I have more time to watch a downloaded movie before it disappears?
ehomeUpgrade offers a work-in-progress list relying on a blend of DRM with open licensing including
– Ability to re-download content I’ve previously purchased online in the event of a hard drive failure or natural disaster
– Ability to view Video On-Demand movies (referring to MovieLink and CinemaNow) multiple times in a 7 day window before they expire and allow any PC (again, platform independent) on the home network access to it for viewing
– Playback on any popular OS platform, third party network media adapter or handheld device (PVP, Music Player, Cellphone, etc.)
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