Net Ad Pie Beckons Film And TV

The Telegraph: A recent study by the Internet and Online Association, the organisation of Indian portals, lists the activities of users on the Net. While some of the habits are predictable, others shed light on how new avenues are catching on.
The study, conducted online on 6,200 respondents across several metros and non-metros by the association to figure out their entertainment preferences, understandably says 96 per cent of the respondents use the Net for email, 55 per cent use it for chatting and 69 per cent for surfing.
Related:
E-ntertainment, Eyes and Ears Tuning to the Internet-IOA Study
Online Ad Spend Set For Big Leap In India
Ignore Online Audience At Your Peril: Survey
Small Town E-Confidence Rising in India

Comments have been disabled for this post