The Muppets are coming back, thanks to new owners Disney… this is fantastic news — the Muppets was one of the greatest shows ever, and it’s coming back to TV as well as movie theatres in the form of a new feature film, The Muppet’s Wizard of Oz. And considering Disney’s strength in the mobile content industry it’s unsurprising that the Muppets will also be available on mobiles: “Multimedia is a vital part of the Muppet strategy. Mobile phone wallpaper and ringtones will be launched in Britain next month. The Muppets’ website will be relaunched and “Miss Piggy” will write a Sow in the City weblog”.
Frankly, I’ll be disappointed if the mobile content ends there. The Muppets — a collection of skits and songs and general weirdness — fits perfectly onto the mobile space. Disney could offer parts of the TV show as download videos, or even do a “behind the scenes” video podcast of what the Muppets get up to when the show is not on… I’d pay for that. (Thanks to Ringtonia for bringing this to my attention)
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