The guys over at i-Mode Business Strategy are very excited about a new search product…”It appears that Medio search is the centerpiece of a new paradigm of user experience on mobile, incorporating not only a new universal presentation layer but also business analytics and advertising serving to come, enabled through the complete Medio ecosystem.” The search combines “the carrier partners, advertising partners, platform partners and 3rd party content brokers” from one search box, and gives answers specific to the mobile handset being used.
The article goes on to say: “This could well be one of the defining releases in mobile content and advertising which brings mobile internet into the global mainstream and out from its confines of Japan and Korea.” There are some pictures of the search on the homepage, here.
Related stories:
–Making Video Easier To Search And Find
–Most Mobile Content Too Difficult To Get
–A Roundup of Local Mobile Search Tools
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