Sony PSP In Content Deals With ABC News & AtomFilms

As we reported first here, ABC News is the first news channel on Sony’s new PlayStation Portable…

HR 1: The initiative is starting with the technology program “Ahead of the Curve,” music reviews and other shortform content drawn from the network’s all-digital ABC News Now multimedia news initiative.

HR 2: AtomFilms has also tied up with Sony, to give away complimentary short movies for the platform. The deal is a Sony media buy, which means Sony is actually paying Atom to give away these films..in return, of course, PSP gets promotion on AtomFilms’ site…