Agencyfaqs.com: Media Release: French television music channel, Trace TV, made its foray into the Indian market by joining DishTV, India’s first Direct-to-Home (DTH) entertainment platform promoted by Essel Group, owners of the Zee Network.
Trace TV reaches about 60 countries through nine satellite platforms. With its multi-cultutral content, it targets the 15-24 year age group. As part of its international expansion plans, it is now targeting India as its next key market. An international TV channel dedicated to young people around the world, Trace TV offers a mix of three key genres: urban music, urban features and specials.
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