How MMetrics Is Making Mobile Content Count

Business 2.0 has discovered that companies are doing mobile metrics, and put up an article on M:Metrics…”The 20-person startup could face stiff competition if Nielsen moves ahead with plans to form its own mobile division. But MMetrics has lined up five customers and expects to secure 15 more soon, a head start that could work to its advantage. After all, there’s safety in numbers.

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