Broadband Content Bits: April 28, 2005

Changes That Local TV Faces: No mass, no more. TV networks and local TV channels will no longer be mass media, but ingredients for a massive number of very personal TV networks.

Internet TV Age Is Dawning, but Who Will Watch?: Now that television has dumbed us down, will Internet TV weird us out?

Online Video Ads Get Ready to Grab You: “Hotspotting”: ads designed by upstart interactive agencies such as Deep Focus, eLine Technologies, Klipmart, and MovieBanners that will embed hyperlinks and pop-up windows in the frames of the movie trailers…

BT Puts WorldCup Online: In UK, BT is teaming up with Sportfive to stream video footage of the remaining World Cup qualifiers over the internet.

CinemaNow, Sundance Channel Partner: Films from the Sundance library will be available for download or streaming from CinemaNow

Broadband viewing blurs decency image: If you had been an outraged viewer surfing the net, to whom would you have complained?

Today’s BCB is sponsored by thePlatform

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