Exchange4Media.com: Many believe that the Daily News and Analysis (DNA) which the Zee-Bhaskar combine is preparing to launch, is going to create a churn in the Mumbai newspaper market. The first ripples are already being felt as DNA is going about putting the top team in place, and the heat is on market leader, The Times of India. The list begins with names like N B Verma, Rizwan Khatri and Jayesh Asher among others from the TOI Response team who are set to join DNA.
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