Nokia Handset Features Exclusive Ringtone

Nokia is promoting its latest handset (the 8800, unless you’re in the US where its the 8801) by including exclusive ringtones and alerts created by award-winning Japanese composer Ryuichi Sakamoto. I’m assuming the ringtones and so on are exclusive to this particular handset, since Nokia is touting it as “a truly inspired mobile phone for today’s connoisseurs of quality and taste”. In fact, if you want to find out why PR people get paid so much, read the poetic prose of the press release

I doubt this sort of prepackaged mobile content will ever take off in a big way. The importance of this development is this: Nokia, the world’s biggest manufacturer of mobile phone handsets, is using content as a selling point for a high-end phone. Not the ability to get content, but actual content…

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