Reuters To Ramp up Mobile Efforts

Updated to reflect Reuters’ plan to also go with carriers…initial post suggested it won’t do that.
Reuters, the news agency, is ramping up its own mobile content efforts, and announced couple of partnerships at CTIA.
U.S.: It has tied up with mobile content tech company m-Qube to to develop a series of news and financial information services targeted at the North American mobile market. In addition to launching on carriers, Reuters also plans to go direct, promoting the mobile service through Reuters media properties.
U.K.: Reuters has tied up with SurfKitchen and Smart Global, to launch on the latter’s new mobile content/news/info portal targeted at small businesses. The Smart BizChannel is initially offering two Reuters channels: News and Business. Each comprises of 5 categories delivering breaking business information directly to the subscribers’ mobile device. The service is currently available on a range of Symbian mobile devices, and mobile users can subscribe to Smart BizChannel for

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