2oth Century Fox’s Commitment To Mobile Content

Fox’s serious about mobile content: last month the company invited US carriers to LA to present its mobile vision and convey its seriousness about the medium. Mitch Feinman, VP of content for Fox’s parent company Newscorp, said: “I think the carriers may have worried that Hollywood just wants to shovel content at them without thought. So this was a seminal event. We had senior Fox execs there to demonstrate the length and scope of our commitment to mobile.”

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