RealNetworks is shifting its mobile strategy, reports News.com. It has expanded its deal with Nokia, under which the cell phone giant will build support for RNWK’s media formats into many of its advanced new phones.
For several years, Real had been asking manufacturers to install its whole audio and video software package on their phones…Now the software company is breaking that bundle into components and letting manufacturers license individual pieces, such as support for its streaming video technology.
Under the new plan, Real is providing companies with access to its media player engine, its proprietary audio and video format support, or the whole user interface, in whatever combination a customer wants.
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