Verizon’s mobisode offering has been reported again, this time with arguments that people don’t want programs created especially for mobiles. “The mobisode pre-supposes that people don’t want to watch the same old TV content on their handsets – that they want something new adopted specifically for mobile lifestyles. But according to research firm A.T. Kearney, watching TV on their phones is exactly what users want to do.” I would prefer to see content made especially for mobiles, but apparently I’m in the minority. That being said, surveys often misrepresent interest in a new technology – either overplaying it or underplaying it. Many people have difficulty imagining how they would use a new technology and don’t understand the limitations and benefits of it. SMS is a good example – it was never expected to be big and people would say they couldn’t see the point of writing messages when they could simply call…
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