The Apple Store has dropped pricing of it’s custom components for the Mac Mini.
1GB Ram now down to $325
80GB Hard drive down to $50
Wireless combo of Bluetooth and Airport Extreme down to $99
Also, the superdrive option is now an 8x offering rather than the previous 4x.
My guess is (and this is probably way obvious) that Apple was quickly seeing that people were getting only the bare-bones systems and losing the potential upgrade revenue to aftermarket retailers (like crucial for instance). not to mention the pricing they can charge to install it at the stores. I think this’ll make the customization option more enticing, as it’s nearly cutting those listed in half of their original prices. Makes a fully tricked-out Mac Mini that much cheaper and viable for everyone.
I’d be ticked though, if I’d bought one off the bat for the high-mark-up pricing originally laid out for those custom upgrades.
hat tip to macrumors for catching this!