What’s Wrong With This Picture?

Can you tell me what’s wrong with this picture? iPod Shuffle Ad
Ok, maybe it’s just my interpretation of this Ad image. But what is the girl looking at? There’s no screen on the iPod Shuffle. Plus, with only 5 buttons (which come in a very common configuration) I don’t think it’s necessary to look at the ‘Shuffle when using it.

I guess I just think there could have been a more well thought-out ad put together for this awesome new product.

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