Virgin Mobile has partnered with Universal Music Group to expand its ‘First Dibs’ ringtone offering to include content from Ashanti and Ja Rule. Virgin Mobile subscribers will have exclusive rights to ringtones associated with Ja Rule’s “Wonderful” until January 15, and to Ja Rule’s “R.U.L.E.” and Ashanti’s “Concrete Rose” until February 15.
Meanwhile, Dwango has signed a deal witn INgrooves to release audio voice tones from Styles P and Sheek Louch, members of the LOX and D-Block. Tones include “‘Where you at?! Pick up the phone baby” and “It’s Shorty from the club, pick that up”.
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