A Swedish newspaper group has come up with a way to make money out of crosswords. After the crossword is solved a code is revealed which readers can SMS to the newspaper for 0.50 Euro cent, and a winner is chosen from the database. “Revenues are small but can be significant if there is volume.”
Subscriber content
?
Subscriber content comes from Gigaom Research, bridging the gap between breaking news and long-tail research. Visit any of our reports to learn more and subscribe.
Advertisement
Advertisement
Advertisement
Comments have been disabled for this post