UK 3G operator’s new ads are pretty mad cap, as this story says. 3 “likes sharing”, 3 “likes music”, for example. It is going for the entertainment play…
But “I may be harsh on some of 3’s tactics – the constant changing of its messaging;, its walled garden approach to content; problems with its network and customer support according to email silicon.com is sent; the lack of a data card offering – but fundamentally its existence is to be welcomed.”
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