It’s the buyout season for niche content and related sites…as well as investing in them, one way or the other.
“How does a company capture an audience so increasingly splintered? My best guess is that aggregating them would be one way. Aggregate the niche sites, that is.”
Will Yahoo begin sniffing around for niche sites? That’s the question which may be answered by MarketWatch’s acquisition…
Then there are Time Warner and Comcast who may be sniffing around…
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