Microcell Solutions’ Fido has launched Name That Tune, a music recognition service that enables customers to take the guesswork out of figuring out a song’s artist and title with a phone call. To use the service, customers must call #DJ and hold the handset up to the music source for roughly 30 seconds; the service will then hang up and send a text message with the name of the artist and title of the song. A similar service was launched in Australia a year ago.
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