Blog Post

RSS Feeds Hunger for More Ads

Wired News discovers that companies are beginning to push ads down the RSS pipe…yep, I started it about a year ago…

Jason Calacanis on why it makes sense to have ads in RSS: “Visiting the website is dating; getting a daily e-mail is going steady — but subscribing to an RSS feed, well, that is like getting married to a news source,” he said. “It’s really the highest commitment you can make.”