Starz, which launched its online movie service in June, is putting its neck on the line as a broadband pioneer. However, the fact that not one cable operator has signed up for the service leads skeptics like Showtime’s Matt Blank to question the viability of the market.
Starz president and COO Robert Clasen agrees that there’s no business for broadband delivery of movies–yet. But in the next five to 10 years, as cable operators move to an Internet protocol environment, he feels Starz will be better positioned for that market.
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