Blog Post

Gates’ Model For Low-Volume Content

(via LR): An interesting interview with Bill Gates: The fundamental difference, he said, will be the demise of today’s concepts regarding channels and schedules. “The idea of just having that one linear thing — you don’t change your channel, so the local news leads to the whole lineup getting this great popularity — that’s on its way out,” Gates said. “But slowly.”

“The ideal for many content people would be that they just put their content on the Internet and then they have a direct relationship with the viewer,” Gates said. “That model for low-volume content is the future.”