Will counter-marketing offesive be able to counter iTunes? I doubt it…Anyway, Sony next week will launch a marketing blitz in Europe for its new Connect music download store, and new advertisements for four Walkman products, including the recently launched NW-HD1 hard disc player.
Also, Sony said its second wave of European expansion is still on track for later this year as the battle for Europe’s Web-savvy music fans intensifies.
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