SIMPay Will Blow Apart Mobile Portals

Have telcos shot themselves in the foot? (Well, everyone else is surely to be happy with that…) According to this story, Simpay, the mobile payment scheme founded by Orange, Telefonica Moviles, T-Mobile and Vodafone, may kill operators’ own walled gardens…
According to Anil Malhorta, chief alliances officer with mobile content vendor Bango, that “will throw a handgrenade into the whole mobile portal approach.” Currently in order to receive a payment direct from a mobile phone owner’s bill, content providers have to post their content on the operator’s portal. SIMPay, however, will remove this necessity.
Related: Qpass to Launch Simpay-Compliant Mobile Commerce Software

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