Audible Goes Wireless With Sprint

Audible, the spoken word audio digital provider, has made its first move into the wireless space…it has signed a tech and co-marketing deal that will enable users of Sprint PCS Vision Smart Devices to play back its content on these handsets…
Samsung’s SPH-i600 is the only phone on which this will be available for now…the new handsets will come preloaded with AudiblePlayer application..
Update: TheStreet.com: On competition: “[CEO Don] Katz noted that Audible is the only way content providers can deliver to the iPod and that Apple CEO Steve Jobs made the decision early to hand over the task of developing hundreds of relationships with content providers and building a technology platform to Audible. He suggested that portals, similarly, would be more likely to create a partnership with Audible to deliver audio in a matter of weeks rather than spend more time and money developing such relationships on their own.”
Interesting to see how this works…Audible CEO Don Katz is guest blogging next week in the ContentNext series on our site…

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