Prepay for content services is still a sparkle in most American carriers’ eyes, even though it is happening in Europe and Asia…the real money lies in charging for the value proposition of a service, which means rating an MMS video differently from a still picture. It also lies in figuring out cross-promotional strategies for rewarding buyers of premium content with free downloads, games or other valuable content.
A good story on developing content servcie for prepaid mobile…
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