AOL Launches Sports Radio Show

(via MarketingVox): Following last year’s foray into live, hosted programming with Radio KOL–a four-hour daily show aimed kids–America Online is debuting another radio show that looks to reach sports fans.

Called The Show, the one-hour program will feature regular segments on topical issues and guests, such as sports commentator Bob Costas, baseball veteran Tommy Lasorda and NASCAR driver Rusty Wallace.

Comments have been disabled for this post