(via John Battelle) ThomasB2B.com, part of Thomas Publishing, will officially launch a new online ad network which is modeled after general-purpose ones from the likes of Overture and Google, but which differs in two key aspects: first, it is focused exclusively on the business-to-business market; and second, it matches ads with search queries and content through predefined categories, not keywords.
Minimum bids are $0.25 per click, usually on the highger side since the ads are targeted…
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