The “burger wars” have become digital, with Burger King and AOL Music on Tuesday becoming the latest big-brand partners to serve up complimentary music downloads…this comes on the heels of a similar deal announced in June between market leader McDonald’s and Sony’s Sony Connect music service.
The promo: one free music download with every purchase of an Original Whopper sandwich. Customers can enter a unique download code found on their Whopper wrappers at the www.haveityourway.com Web site to get free music downloads from AOL Music, which offers 700,000 songs through a deal with online music provider MusicNet.
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