Blog Post

Ringtones are music to record labels’ ears

(via Ringtonia) A story on how record labels in U.S. have woken up to the potential of ringtones business. For example, Warner Brothers Records has begun showing commercials on MTV and MTV2 for a set of voice-greeting ringtones recorded by members of the punk band Green Day. Music and cellular industry executives said this was the first time a record label had paid to run its own ads for the digital snippets in the U.S. market.