That’s what a senior source within Disney has told me…the Disney MVNO is not longer just a possibility..it is definitely launching, just not as soon as some people thought. The MVNO project was approved “several weeks ago” by Disney’s top management, after extensive feasibility study, so it should be several months before the public sees anything, according to the source.
It is expected to be a big launch, with a huge marketing budget built around it….
For background on Disney’s not-so-secret ambitions in the mobile services arena, read the links below:
— ESPN, Disney/ESPN MVNO To Launch Soon?
— Disney Exec Confirms MVNO Play A Possibility
— Disney Interested in Launching ESPN MVNO
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