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Slate Magazine May Be Sold For Steep Price

(via IWM) Online zine Slate, owned by Microsoft — which was put up for sale two weeks ago by Microsoft — could fetch $10 millon to $12 million, or twice its $6 million annual revenue, say analysts.

“It might go for much higher,” said Jeff Dearth, a partner with DeSilva & Phillips, a New York investment-banking boutique specializing in publishing industry transactions. “There is an intangible ego value to owning Slate.There is a lot of cachet to owning a ‘thought leader’ publication in intellectual or political circles.”

Related: Slate’s Up For Sale