CNET’s Snappy Decision

These days, dot-com real estate is as valuable as ever, according to this story, and CNET has picked up one meaty parcel of virtual turf with the acquisition of Webshots.

“So where does Webshots fit in all this? CNET is paying more than five times this year’s projected stand-alone revenues for the site. That’s not cheap. However, it’s the synergy behind the deal that makes this a great catch for CNET. Just as CNET has been able to feed its audience from one site to another, this will be just one more way into CNET’s sticky, growing web.”

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