AOL’s Clinton Book Blitz

Is it going to mean anything for AOL in terms of new subscribers…I doubt it..

The blitz: In addition to broadcasting excerpts of Bill Clinton’s biography “My Life,” AOL would also host a live event with the former president on June 24. Also, as of this Sunday, AOL members will be able to use a “SuperBuddy” icon of Clinton’s face to punctuate their instant messages. The image will be digitized and able to laugh, smile, frown and appear to talk.

Comments have been disabled for this post