InfoSpace is buying rival Switchboard for $160 million, boosting its business in the growing market for local search, and again, adding to the inexorable death blow against local newspapers’ survival…
Switchboard operates an online yellow-pages and advertising business. The combined company would account for 23 percent of online yellow-pages searches, according to research firm comScore/Media Metrix.
Subscriber content
?
Subscriber content comes from Gigaom Research, bridging the gap between breaking news and long-tail research. Visit any of our reports to learn more and subscribe.
Advertisement
Advertisement
Advertisement
Comments have been disabled for this post