Europeans purchased over three million song downloads in 2003 from the continent’s primary online music store, OD2… the volume of downloads is growing 25 percent month on month, which would mean download sales should grow more than three-fold in 2004, according to the company.
For OD2, which licenses its download service to 30 European retail and Internet partners including HMV and Microsoft’s MSN, the volume of downloads picked up in August when it introduced through MSN a tariff scheme allowing users to buy downloads without a subscription. “Our sales increased in some cases as much as 900 percent at that point,” CEO Charles Grimsdale said.
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