Knight Ridder’s Web Focus: Local, Local, Local

Interview with Hilary Schneider, CEO of Knight Ridder Digital: “The message to publishers this year is that Knight Ridder as a company has a huge online opportunity, but seizing it will require us to win in both print and online in our local markets. To do that, we need to put our customers first, grow share as well as revenue, recognize that there will be times when Internet and print priorities differ, expect some failures along the way — and have patience.”

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