MLB Advanced Media, the interactive arm of Major League Baseball, announced that it has increased its number of direct subscribers by almost 200 percent, with over 500,000 fans subscribing to various forms of its paid content during 2003, including over 150,000 MLB.TV subscribers. MLB.com had 170,000 subscribers in 2002.
In addition, another 3.5 million fans accessed some of MLB.com’s subscription content through its wholesale partners, AOL and RealNetworks, during this year.
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